HUDE Studio follows ethical design principles and follows a human-centered frame-work that adheres to sustainability and human mindfulness.
Our approach
Digital has democratized access to content and brands, but it has also made it challenging for brands to stand out. Also customers today expect brands and organisations to be more than the sum total of their products and services.
HUDE Studio weave storytelling in user journeys and build strong emotional connects. This enables brands to harvest positive feelings in their digital presence that linger long after users have walked away from the interactions.
Case Studies
Amidst Covid, we responded to the BhartiAXA’s need to find a simpler, smarter and a more human way of discovering and buying life insurance. A transformation that contributed to 7x business growth and involved research, strategy, product and corporate content, Product UX, digital presence and the product buying journey
Case studies
Bringing change to a 27 years old and the flagship engineering company of $3 billion dollar group requires more than digital capabilities. We responded to Simon India redesign call with a fresh perspective of their core identity, identified strengths that resonate with the sustainability demand of our time and build a digital presence around it.
Case studies
For Physio Active – a premium health-clinic brand we rethink the brand and digital presence by creating a refreshed, user-centric web presence coupled with a brand-focussed content narrative that enhances the overall customer experience (CX). The collaboration extends to redesign of customer content and customer journeys that cut across the digital and real-world divide.
Case studies
From a revamped website to impactful social media campaigns, we enabled Physio Active to connect with its community like never before.
The Yes Bank journey started with visual design tweaks at the delivery stage, leading to usability audit and culminating in the redesign of the entire overdraft purchase journey for both mobile and desktop. It was a journey where design unlocked new business value and enhanced customer experience.
Case studies
A journey that reimagined the core identity and brand footprints of Unique Engineers – the 35-years-old and largest HVAC organisations in North India. The change called for a collaborative approach and spanned across domain name, core identity, content, tech stack, web presence and other brand footprints.
Case studies
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Services
We help you create digital products and services that resonate with your customers. We do so by making your products and services more relatable to users, customers and humans.
Our interdisciplinary team practices an approach of co-design. We team up with your business and brand teams to identify processes, strengths and gaps. Then we leverage our design practice to enhance your digital, and tell your power-packed story that humans can engage with.
We help you create digital products and services that truly resonate with your customers by making them more relatable to users, customers, and humans alike.
HUDE Studio is all about bringing your products and services closer to the people who use them. We achieve this by listening, understanding, and then designing for both their functional and unstated needs.
Design Ethics
HUDE Studio follows ethical design principles and follows a human-centered frame-work that adheres to sustainability and human mindfulness.
TESTIMONIALS
“I highly recommend HUDE Studio to any business looking to elevate their digital presence.”
Mr. Umesh Sood
CEO, Simon India (an Adventz company)
“Working with HUDE Studio has been a seamless and highly impactful collaboration. They completely transformed our online presence with a website that not only sharpens our brand identity but also aligns with our company’s values and vision. The team was professional, responsive, and delivered the project on time and within budget. Since the launch, we’ve seen a noticeable boost in client engagement and overall satisfaction. I highly recommend HUDE Studio to any business looking to elevate their digital presence.”
“HUDE really worked so hard to get the exact vision of the directors of Physio Active into the website.”
Dr. M R Zulfi
Founder & Director, Physio Active
“We all are very excited about the launch of new website. All kudos goes to Mr. Nazim and his team. All kudos goes to HUDE who have really done a fantastic job. They have made this website in three to four months where they have really worked so hard to get the exact vision of the directors of Physio Active into the website. And I can, tell you that it is something where you can see the human touch. And HUDE, as you know is known for human design. I recommend everyone that whenever they want to go for a, new website, they should approach HUDE. Thank you so much.”
“Thanks for your innovation to bring great UI/UX experience in reality. Keep up the innovative work.”
Karandeep Singh,
PM, Decimal Technologies
“Really appreciate your work and great experience for our end users. As far as I understand, Designs are not just making something new, it is more about innovation and that is where HUDE stands strong. And the magic comes when the innovation is detailed at the granular level, where you made it easy to come to reality. Thanks for your innovation to bring great UI/UX experience to reality. Keep up the innovative work.”
“HUDE shaped not just the brand identity for our community commerce brand but provided a digital roadmap.”
Mohammed Iqbal
Founder, JUSHALAL
“HUDE Studio went over and above to collaborate with us and take the lead in shaping not just the brand identity for our community commerce brand but provided a digital roadmap.”
Blog
Explore industry insights, creative musings, and the culture that drives HUDE.
Explore industry insights, creative musings, and the culture that drives HUDE.
Journey so far
FAQ
HUDE Studio sets itself apart with a human-centered design approach that blends data-driven insights, empathy, and storytelling to craft digital experiences that build trust, connection, and long-term value. We go beyond functionality to focus on the entire customer experience (CX), addressing branding, marketing, digital design, and every touchpoint along the user journey.
As a design agency, we combine research, digital branding, consulting, design, development, and program management expertise, all rooted in ethics, empathy, and design thinking. With over 40 years of experience across Sapient, Nokia and leading digital companies, our leadership team offers direct access to deep expertise in web applications, digital products, web presence and design solutions. We've partnered across diverse sectors—including tech, finance, healthcare, travel, education, BFSI and FMCG—specialising in B2B spaces.
As a global design company with a leadership having a cross-geographical experience of more than 40 years, we have understanding of different geographical, cultural and business needs. Our team is also geographically distributed - enabling us to respond to business needs faster and more contextually.
The team has experience of delivering solutions across North America, Europe, South East Asia, Middle East Asia and Indian sub-continent and we have a client footprint across UK, India, Oman, Malaysia and Dubai.
Each project has different requirements and demands. We understand and map the expectation and goals of the project to create a scope matrix. Based on the scope and the timeline the price of the project is derived.
Irrespective of the geography we bring an equitable approach to our effort estimation and a sense of benchmark quality.
All of our project goes through the cycle of research, collating stakeholder and users understanding, mapping business objectives and organic thinking to build a digital presence, interaction and interfaces.
Our strength is in our listening capacity, our agility, propensity to collaborate with our clients and the capacity to conceptualise and build diverse solutions. These four pillars enable us to adapt to project and business demands across organisations of various size and dimension.
In our short journey we have built digital presence of start-ups starting with designing their visual identities, reimagined digital presence and served product, design and build digital solutions for four billion dollar organisations.
HUDE Studio sets itself apart with a human-centered design approach that blends data-driven insights, empathy, and storytelling to craft digital experiences that build trust, connection, and long-term value. We go beyond functionality to focus on the entire customer experience (CX), addressing branding, marketing, digital design, and every touchpoint along the user journey.
As a design agency, we combine research, digital branding, consulting, design, development, and program management expertise, all rooted in ethics, empathy, and design thinking. With over 40 years of experience across Sapient, Nokia and leading digital companies, our leadership team offers direct access to deep expertise in web applications, digital products, web presence and design solutions. We've partnered across diverse sectors—including tech, finance, healthcare, travel, education, BFSI and FMCG—specialising in B2B spaces.
As a global design company with a leadership having a cross-geographical experience of more than 40 years, we have understanding of different geographical, cultural and business needs. Our team is also geographically distributed - enabling us to respond to business needs faster and more contextually.
The team has experience of delivering solutions across North America, Europe, South East Asia, Middle East Asia and Indian sub-continent and we have a client footprint across UK, India, Oman, Malaysia and Dubai.
Each project has different requirements and demands. We understand and map the expectation and goals of the project to create a scope matrix. Based on the scope and the timeline the price of the project is derived.
Irrespective of the geography we bring an equitable approach to our effort estimation and a sense of benchmark quality.
All of our project goes through the cycle of research, collating stakeholder and users understanding, mapping business objectives and organic thinking to build a digital presence, interaction and interfaces.
Our strength is in our listening capacity, our agility, propensity to collaborate with our clients and the capacity to conceptualise and build diverse solutions. These four pillars enable us to adapt to project and business demands across organisations of various size and dimension.
In our short journey we have built digital presence of start-ups starting with designing their visual identities, reimagined digital presence and served product, design and build digital solutions for four billion dollar organisations.
Contact us
Let’s design experiences
that lead the way.
HUDE Studio designs with data and empathy, crafting seamless experiences across branding, marketing, and digital. Focused on Customer Experience (CX), we go beyond UX to create impact-driven solutions.
What we do
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