How can a designer respond to climate change
So, how can a product designer or UI/UX designer or any other kind of designer become part of the solution for climate change? What can a designer do to influence or impact climate change, even if in a small way?
Why brand storytelling is good for business
22 April 2022. Increasingly customers are demanding that businesses support real people and causes. Brand storytelling is a powerful way for organisations to deepen bonds with the customer.
Why financial & banking sectors need human touch more than others: Part 2
30 March 2022. Financial institutions should ensure digital touch points are designed as conversations – real and human. This will earn them trust, and also inspire pride in their employees.
Knowledge design: Using design to bring forth the business value of content
1 March 2022. As more and more brands strive to humanize their digital personas, human orientation of knowledge is one of their primary responsibilities. It means viewing their web content as knowledge that empowers their customers in different ways at various points in their life.
Why financial & banking sectors need human touch more than others: Part I
3 February 2022. To achieve growth in the post-pandemic world, BFSI sector companies need to respond to customers’ emotional needs like hope and trust
The symphony of content design
11 January 2022. Content design is that essential invisible vitamin for digital brands that wish to cater effectively to the twenty first century customer.